Crime Heat Map

by Austin .
Sep21
Crime Heat Map

Crime Heat Mapping Service
At Geranium Geospatial Solutions (GGS), we offer advanced crime heat mapping services designed to help law enforcement agencies, city planners, and public safety officials understand crime patterns in urban areas. By leveraging Geographic Information Systems (GIS), we analyze and visualize crime data, highlighting high-risk zones, potential hotspots, and trends over time. Our services provide crucial insights that enable more effective deployment of resources and proactive crime prevention strategies.

For this specific example, we used crime data from Charlotte, NC, to create a detailed heat map. This map demonstrates how GIS technology can pinpoint areas of concern by visualizing where different types of crime occur with greater frequency. By using spatial data analysis and layering crime reports onto geographic maps, GGS helps local authorities not only react to incidents but also anticipate and mitigate risks.

Through this service, GGS empowers clients with tools for improving public safety, optimizing law enforcement operations, and fostering safer communities.

Marketing Analysis and Location Intelligence

by Austin .
Sep21
Marketing Analysis and Location Intelligence

At Geranium Geospatial Solutions (GGS), our Marketing Analysis and Location Intelligence service leverages advanced GIS technology to help businesses make informed decisions about market expansion and customer targeting. By analyzing spatial data, we identify key patterns, trends, and insights that reveal untapped opportunities and competitive advantages.

Key Benefits:

Site Selection: Determine the optimal locations for new stores or facilities based on factors like customer density, competitor locations, and traffic flow.

Customer Segmentation: Visualize customer demographics and behavior patterns to tailor marketing strategies for specific regions.

Market Penetration Analysis: Use heat maps and other GIS tools to pinpoint underserved areas, maximizing reach and profitability.

Supply Chain Optimization: Analyze logistics data to streamline distribution routes and ensure efficient supply chains.

Our GIS-based market analysis empowers businesses to operate smarter and stay ahead of the competition by utilizing comprehensive spatial insights.